I’ve been thinking a lot about cloth recently. Not in an abstract sense, but in the very physical way it is made, handled, and passed from one set of hands to another.
Spending time around British mills and textile shows has been a reminder of how much knowledge still exists here. Not just in the machines, but in the people who run them. There is a quiet confidence in British manufacturing that doesn’t need to shout to prove its value.
Sustainability conversations are everywhere right now. Recycled fibres, regenerated materials, new processes. Some of it is genuinely exciting. Recently, I’ve seen manufacturers exploring reclaimed and pulped natural fabrics, giving material a second life rather than discarding it.
What interests me most is how these ideas sit alongside tradition, rather than replacing it. Wool, cotton and tightly woven British cloth already carry many of the answers. They last. They age. They respond to wear. They invite repair rather than disposal.
For me, luxury has never been about perfection. It’s about longevity. Choosing the best materials possible and working with mills that understand responsibility as part of craft. British cloth doesn’t come cheaply, but when something lasts for years instead of months, the value becomes clear.
This thinking underpins every decision at PINTO HERVIA. Fewer pieces, better made. Materials with integrity. Objects designed to become part of everyday life, not momentary consumption.
Heritage isn’t something to imitate. It’s something to engage with.
